- Aug 10, 2014
- 374
- 1,132
In my opinion it will be called " The Nike Arena"
Its going to be a recipe for piss taking if its going to be FedEx. The logo also would spoil the look off the stadium as its too overbearing in this picture
To be honest its the "intensity" of the logo's colours that puts me off. Plus the way it was represented in that model, looked like a giant parcel ready for posting. Any company that is going to have the naming rights whether it be Fedex or not, should do it in a way that is classy and not overbearing. Since this debate I looked again at both The Emirates and Etihad stadia and both exhibited their names in a very classy way, without compromising the identity of the club. That Fedex model doesntI agree that the colours are a bit of a clash, but why is FedEx opening us up to piss taking? Fairly reputable company, not particularly controversial, not known for something embarrassing etc. Don't get me wrong, I don't like the idea of any naming rights but it's just something we're going to have to accept and, apart from the colours, I think FedEx is actually a fairly "good" thing to have in the name compared to what some other teams have. FedEx Stadium sounds fairly plain and boring if anything, which is definitely a good thing as far as naming rights go.
First of all, it's not a model, it's a logo that has been placed on the stadium render to give an visualisation of what is possiable and does not reflect a final design.To be honest its the "intensity" of the logo's colours that puts me off. Plus the way it was represented in that model, looked like a giant parcel ready for posting. Any company that is going to have the naming rights whether it be Fedex or not, should do it in a way that is classy and not overbearing. Since this debate I looked again at both The Emirates and Etihad stadia and both exhibited their names in a very classy way, without compromising the identity of the club. That Fedex model doesnt
You don't have to be so patronizing. I know what naming rights are and what they allow us to do. I did not say I am against it. If you obviously haven't got the point I was trying to make, just ask for further clarification if you are that interested or just leave me to my opinions.First of all, it's not a model, it's a logo that has been placed on the stadium render to give an visualisation of what is possiable and does not reflect a final design.
These packs have gone out to hundreds of blue chip outfits, I've been told from a friend that Google/Alphabet received one and she believes half of the Valley would have too.
I don't actually understand why people care about a roof logo, you're never going to see the roof of the stadium, you're still going to call it White Hart Lane, Spurs are still going to play in white shirts, It means fuck all except we'll have a fat, front loaded, naming rights deal that helps us pay off the stadium, either quicker or with smaller payments and better terms
Will always be white hart lane whatever it's named.So there is a petition going around to try and keep White Heart Lane in the name of the stadium, e.g. appending it to the end of the eventual sponsor. I know this is a very touchy subject for a lot, so I try to tread lightly and be conscientious of everyone but I actually think this would be worse than a stadium advertiser name because it would be disingenuous, or would be made at the concession of the financial goals of the club which may put other parts of our project at risk. Curious what others think.
I was thinking about this.So there is a petition going around to try and keep White Heart Lane in the name of the stadium, e.g. appending it to the end of the eventual sponsor. I know this is a very touchy subject for a lot, so I try to tread lightly and be conscientious of everyone but I actually think this would be worse than a stadium advertiser name because it would be disingenuous, or would be made at the concession of the financial goals of the club which may put other parts of our project at risk. Curious what others think.
I don't want some bastardised version of the name. Like 'Cadbury Lane' or something. It's named after a road and if it's not named after that road it should have a proper new name, some may disagree.
I'd throw up in my mouth if it was called that!Nike Hart Lane
You've pretty much summarized what I've been trying to say to people today but have not been able to successfully convey. A lot have gone to the "I'll always call it The Lane" screw you attitude and I'm not trying to say that they can't or shouldn't. It is such a touchy subject but I think we need to be realistic. If we want big contracts and big names and to keep big stars we realistically have to have that money because it will be 200-300+ million and is a key factor in the financial payback of the stadium.I was thinking about this.
For the record, I started the Stratford fight with a petition, which eventually gained a huge amount of traction and led to the We Are N17 campaign which I was heavily involved in. I say this because of what I'm about to say next...
I disagree with this petition.
There's various reasons for that.
Of course, I'd prefer for the stadium to be called White Hart Lane. We all would. But...
1. I don't want some bastardised version of the name. Like 'Cadbury Lane' or something. It's named after a road and if it's not named after that road it should have a proper new name, some may disagree.
2. Company Name @ White Hart Lane or anything of that nature sounds shit.
3. Revenue. This is the big one. Any compromise like point 2 will reduce revenue, not having a sponsor will remove the potential for revenue entirely. This is not a situation where someone is renaming a stadium to enrich themselves (which I'd want to fight), it's a brand new stadium that needs to be paid for.
This all means the true question to fans is 'would you be willing to play your part in guaranteeing the financing of the stadium and removing the need for a title sponsor by committing to the doubling in the cost of your season ticket (or matchdays ticket) for the next 5 years with no possibility of exiting that contract. All paid for up front.'
If 60,000 fans agree to that... Job done, circa £150m to £200m extra raised (assuming that's even enough money). If not, where is the money supposed to come from?
These same fans would probably sign a similar petition at ticket price increases if there was no sponsor and wouldn't consider ever selling Alli and Kane to pay for it, so we have to decide which is least worst.
As fans we'll still call it the Lane and if that identity changes then it's sad for us, but the new fans will have a new attachment.
Moving to Stratford was unnecessary and inappropriate for Tottenham Hotspur. Clinging on to a stadium name is understandable, but it's a necessary change (if one accepts that the new stadium was also necessary).
So there is a petition going around to try and keep White Heart Lane in the name of the stadium, e.g. appending it to the end of the eventual sponsor. I know this is a very touchy subject for a lot, so I try to tread lightly and be conscientious of everyone but I actually think this would be worse than a stadium advertiser name because it would be disingenuous, or would be made at the concession of the financial goals of the club which may put other parts of our project at risk. Curious what others think.
At Wembley "we're the Park Lane" and "we're the shelf side" are still being sung this season. I expect that this will also happen in the new stadium.
I say this because there will be a new name for it, that goes without much doubt, but the fans wont let the history of old place die. Fans wont be singing "we're the Pepsi end we're the Pepsi end Tottenham" in the new place, the old chants will be kept.
Madison Square Garden is the only arena in the world that has a partner that essentially spends naming rights money to sponsor the arena, as JP Morgan Chase is their "Marquee" sponsor. There is no way it would be possible for NWHL to get that opportunity unless they accepted a greatly reduced value.So there is a petition going around to try and keep White Heart Lane in the name of the stadium, e.g. appending it to the end of the eventual sponsor. I know this is a very touchy subject for a lot, so I try to tread lightly and be conscientious of everyone but I actually think this would be worse than a stadium advertiser name because it would be disingenuous, or would be made at the concession of the financial goals of the club which may put other parts of our project at risk. Curious what others think.
I'd throw up in my mouth if it was called that!
We could do much much worse.Nike Hart Lane
We could do much much worse.
Whatever it is, for the medium term it will still be referred to as "White Hart Lane" by the fans. Hell, there are still people in Chicago who refer to Guaranteed Rate Field (fka US Cellular Field) as Comiskey Park, even though actual Comiskey Park was demolished in 1991, a new one was built and has gone through 3 different names (first "new" Comiskey, then US Cellular, now Guaranteed Rate) since then.
The majority of the fans only stopped using Comiskey when a new, organic nickname popped up (The Cell).