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Staying Alert
- Mar 21, 2004
- 29,401
- 34,108
http://www.football.london/tottenham-hotspur-fc/news/spurs-liverpool-value-premier-league-13153184
There is a video on the new stadium also
From the link
The report states: “Tottenham Hotspur defends its top 10 status in the Brand Finance Football 50 table, having seen its successful season in the Premier League reflected by a brand value increase of 58% to US$696 million.
“Tottenham has renewed its shirt sponsorship deal with AIA , the Asian life insurance group, hoping to increase following and revenues in the Asia-Pacific region, where more of its summer tours are expected to take place. The recent friendly against Kitchee SC in Hong Kong proved to be a successful marketing exercise as well as an inspiration to younger generations in the country.
“Tottenham has recently spent £800 million on the construction of its new stadium that will seat over 60,000 spectators – almost double the capacity of the old ground. This is set to be complete for the season after next, with the team playing at Wembley throughout 2017/18.
However, with the best home record in the league and the fact that Tottenham have not fared well at Wembley in the past , this could affect confidence in the team. The brand’s new partnership with the NFL, which the stadium redevelopment is a central part of, will help to extend Tottenham’s familiarity in the US and generate additional revenue thanks to hosting two NFL matches every year for the next ten.
“The new stadium is supposed to revolutionise and modernise fan experience. It will boast its own micro-brewery, bakery, and private-dining club in a bid to encourage deeper engagement. Tottenham has enabled fans to visit its new White Hart Lane home in virtual tours thanks to a recently launched app.”
The top 10 most valuable world football clubs (Brand Finance, last year in brackets)
1 (1) Manchester United FC £1.354bn 71% (£793m)
2 (2) Real Madrid £1.109bn 43% (£778m)
3 (3) FC Barcelona £1.108m 65% (£672m)
4 (8) Chelsea FC £975m 86% (£525m)
5 (5) FC Bayern Munich £955m 63% (£587m)
6 (4) Manchester City £798m 30% (£613m)
7 (7) Paris Saint-Germain £790m 47% (£536m)
8 (6) Arsenal £736m 27% (£581m)
9 (9) Liverpool FC £710m 40% (£507m)
10 (10) Tottenham Hotspur £544m 82% (£299m)
The 10 most powerful football brands (Brand Finance)
1 (2) Real Madrid
2 (1) FC Barcelona
3 (3) FC Bayern Munich
4 (4) Manchester United
5 (6) Juventus
6 (7) Liverpool
7 (5) Arsenal
8 (9) Chelsea
9 (8) Manchester City
10 (11) Paris Saint-Germain
15 (15) Tottenham Hotspur
There is a video on the new stadium also
From the link
The report states: “Tottenham Hotspur defends its top 10 status in the Brand Finance Football 50 table, having seen its successful season in the Premier League reflected by a brand value increase of 58% to US$696 million.
“Tottenham has renewed its shirt sponsorship deal with AIA , the Asian life insurance group, hoping to increase following and revenues in the Asia-Pacific region, where more of its summer tours are expected to take place. The recent friendly against Kitchee SC in Hong Kong proved to be a successful marketing exercise as well as an inspiration to younger generations in the country.
“Tottenham has recently spent £800 million on the construction of its new stadium that will seat over 60,000 spectators – almost double the capacity of the old ground. This is set to be complete for the season after next, with the team playing at Wembley throughout 2017/18.
However, with the best home record in the league and the fact that Tottenham have not fared well at Wembley in the past , this could affect confidence in the team. The brand’s new partnership with the NFL, which the stadium redevelopment is a central part of, will help to extend Tottenham’s familiarity in the US and generate additional revenue thanks to hosting two NFL matches every year for the next ten.
“The new stadium is supposed to revolutionise and modernise fan experience. It will boast its own micro-brewery, bakery, and private-dining club in a bid to encourage deeper engagement. Tottenham has enabled fans to visit its new White Hart Lane home in virtual tours thanks to a recently launched app.”
The top 10 most valuable world football clubs (Brand Finance, last year in brackets)
1 (1) Manchester United FC £1.354bn 71% (£793m)
2 (2) Real Madrid £1.109bn 43% (£778m)
3 (3) FC Barcelona £1.108m 65% (£672m)
4 (8) Chelsea FC £975m 86% (£525m)
5 (5) FC Bayern Munich £955m 63% (£587m)
6 (4) Manchester City £798m 30% (£613m)
7 (7) Paris Saint-Germain £790m 47% (£536m)
8 (6) Arsenal £736m 27% (£581m)
9 (9) Liverpool FC £710m 40% (£507m)
10 (10) Tottenham Hotspur £544m 82% (£299m)
The 10 most powerful football brands (Brand Finance)
1 (2) Real Madrid
2 (1) FC Barcelona
3 (3) FC Bayern Munich
4 (4) Manchester United
5 (6) Juventus
6 (7) Liverpool
7 (5) Arsenal
8 (9) Chelsea
9 (8) Manchester City
10 (11) Paris Saint-Germain
15 (15) Tottenham Hotspur
