Mattspur
ENIC IN
- Jan 7, 2004
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The Naming Rights Thread
- Thread starter THFCSPURS19
- Start date
Well it seems weird to make a brand/logo announcement with specific detail on the “A” if you’ve got naming rights in the pipeline. Why would you go to all the bother of getting all the stuff they mentioned branded only to change it again. I actually thought the idea of “ Tottenham Hotspur stadium “ was effectively a blank space, but now they are giving that name much more credence.
LSUY
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Amo
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Exactly. It's almost like no branding at all.
tiger666
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Nerine
Juicy corned beef
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People seem to be getting their shapes confused.
It's a stretch to think the veil on the stadium has any relevance to Nike's logo.
They're both curved in places. That's basically where the similarity ends.
What's more telling is the font they've used on the new branding. I.e. "Stadium" is done in the same font as the other Nike tie-ins posted above.
Interesting development, IMO.
It's a stretch to think the veil on the stadium has any relevance to Nike's logo.
They're both curved in places. That's basically where the similarity ends.
What's more telling is the font they've used on the new branding. I.e. "Stadium" is done in the same font as the other Nike tie-ins posted above.
Interesting development, IMO.
Amo
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I think @L.S.U.Yiddo was joking.
TheAmerican
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Reminds me more of Visa, for some reason
- Oct 17, 2006
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I know PR but wouldn't we be in a better position to demand more from a naming rights sponsor with a couple of additional good players as the attaraction? The objective in my opinion is to use the players to attract a quality naming rights and therefore more PR, and not the other way as you intimated ie use PR to attract players.
We’ve got the World Cup golden boot winner and captain how you gonna top that PR wise exactly apart from messi.
Yup that’s way too much of a coincidence and would be quite simple to add a tick into the design. How exactly does the Nike/Milan deal work ? Just adding the tick to the branding?
Woland
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- May 18, 2006
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These are not real stadia but experiential installations by Nike at places like Milan, Tokyo, Berlin etc.
Nike Stadium is an experiential marketing platform of almost 10 years.
A bit puzzled myself by the design as it's identical with Nike's.
It's either:
a) Nike are moving into naming rights of large, signature stadia
b) Someone at Spurs' branding agency fucked up big time while noone was looking
Lilbaz
Just call me Baz
- Apr 1, 2005
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TheAmerican
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It’s definitely an interesting connection. I’m not so convinced that Nike would sponsor a stadium, though, as it may be conflicting with their sponsorships with other clubs. But who knows.
si_yidarmy
£NIC OUT
- Apr 17, 2005
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Sorry, but I will just call it White Hart Lane
slartibartfast
Grunge baby forever
- Oct 21, 2012
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Fk me this thread is just hilarious.
I want some of what our posters have had.
I want some of what our posters have had.
its almost a given these days build or move to a new stadium, some big brand company want it named as them. To me it's taking the soul away from ground, as in years to come the sponsor will leave and then it gets rebranded. In my heart this stadium will always be WHL. I just hope the board select a brand without a daft name.
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Amo
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Run that by me again in different words.
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