- Jan 4, 2005
- 27,978
- 82,216
I think you underestimate the strength of the NBA around the world.
ESPN ranks them based on: 1. Internet Search Score, 2. Endorsements and, 3. Social Media followers
1. Cristiano Ronaldo
2. LeBron James
3. Lionel Messi
So, mock all you want - but when LeBron James is wearing your shirt - its a trend-setter for people not already predisposed to buy it....
Of course, James has a 2% stake in Liverpool, so I think we can see where this is headed...
You make a good point about exposure, but hardly anyone outside America gives a fuck about basketball.