The Naming Rights Thread

SandroClegane

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Jun 27, 2012

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• Jun 11, 2021

• #1,181

Happy to disclose my source to the mods for this, but have it on good authority there was a naming rights deal 99% done pre-pandemic, although I don't know the company. And the terms being discussed were groundbreaking, higher than some of the numbers reported in the press.

Unfortunately for Spurs, it was terrible optics for a company to sign a naming rights deal when millions were losing their jobs, so the deal collapsed due to COVID. So maybe that deal is revived, and the one being referenced here.

 

ginola99

Well-Known Member

Sep 4, 2005

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• Jun 11, 2021

• #1,182

Did you hear how much it would've been per year?

 

SandroClegane

Well-Known Member

Jun 27, 2012

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• Jun 11, 2021

• #1,183

ginola99 said:

Did you hear how much it would've been per year?

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Upwards of 25m

 

Amo

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Aug 22, 2013

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• Jun 12, 2021

• #1,184

 

Saoirse

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Aug 20, 2013

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As part of their new environmental initiative, the Starbucks Stadium will feature strictly no cups, with visitors encouraged to bring their own.

 

J

JamieSpursCommunityUser

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Jan 27, 2011

1,944

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• Jun 15, 2021

• #1,186

Amo said:

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Well spotted, although the trademark lawyer in Washington who originally spotted it, tweeted the filing which was in US Courts.

If it were us, I would assume they would be filing to protect their trademark in UK (England & Wales) Courts.

 

worcestersauce

"I'm no optimist I'm just a prisoner of hope

Jan 23, 2006

27,020

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• Jun 15, 2021

• #1,187

Amo said:

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Surely Starbuck is a character out of Moby Dick so unless Herman Melville comes back to claim it isn't it free to use for everyone?

 

spursfan77

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Aug 13, 2005

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• Jul 12, 2021

• #1,188

 

Gspurs11

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Aug 19, 2012

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• Jul 12, 2021

• #1,189

I guess this would tie in with Herc and H88's ITK about there being a 'surprise' around the corner? Seems like it's been in the offing for a while and just about announcing it at the right time.

 

V

Vdvaart80

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Jul 5, 2011

78

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• Jul 12, 2021

• #1,190

GRspurs11 said:

I guess this would tie in with Herc and H88's ITK about there being a 'surprise' around the corner? Seems like it's been in the offing for a while and just about announcing it at the right time.

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Not like Spurs to drag out an announcement ?

 

Jeremy Paxton

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Jan 27, 2011

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• Jul 12, 2021

• #1,191

GRspurs11 said:

I guess this would tie in with Herc and H88's ITK about there being a 'surprise' around the corner? Seems like it's been in the offing for a while and just about announcing it at the right time.

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'surprise' around the corner?

The Kinder Stadium

 

B

bbunc

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May 11, 2019

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• Jul 12, 2021

• #1,192

Man this would be such a lift to get in place. Hope there’s something to it.

 

carmeldevil

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May 15, 2018

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• Jul 12, 2021

• #1,193

I thought the stadium name is £1.2b Tottenham Stadium? I mean that's what I see in the papers all the time.

 

CoopsieDeadpool

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Jun 8, 2012

18,257

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• Jul 12, 2021

• #1,194

bbunc said:

Man this would be such a lift to get in place. Hope there’s something to it.

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You're not wrong

The problem is, it's also transfer season.

Announcing a deal that suggests hundreds of millions of pounds are inbound, would mean clubs we wish to buy from would instantly jack up their prices because they'd know about the cash injection.

Maybe we hope Paratici can get deals agreed (even if just in principal) before we announce the naming rights deal?

 

jpascavitz

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Aug 8, 2019

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• Jul 12, 2021

• #1,195

Here in the US, The dolphins were paid a little over 13 million a year (250m USD over 18 years) from Hard Rock for the sponsorship agreement. We hired the guy who did that deal, so getting 25-30m a year would be absolutely insane!

 

archiewasking

Waiting for silverware..........

Jul 5, 2004

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• Jul 12, 2021

• #1,196

Saoirse said:

As part of their new environmental initiative, the Starbucks Stadium will feature strictly no cups, with visitors encouraged to bring their own.

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So that's City, United, Liverpool, Leicester and Chelsea doing just that to rub our noses in it.

 

Pekoni

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May 16, 2021

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• Jul 12, 2021

• #1,197

Yeah I reckon it’s going to be Lidl with an on-site store.

 

CoopsieDeadpool

Well-Known Member

Jun 8, 2012

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• Jul 12, 2021

• #1,198

 

robertgoulet

SC Resident Crooner Extraordinaire

Jul 23, 2013

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• Jul 12, 2021

• #1,199

Wondering if it could by crypto/fintech related. Coinbase or something. FTX just did a naming rights deal for the Miami Heat's stadium.

 

robertgoulet

SC Resident Crooner Extraordinaire

Jul 23, 2013

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• Jul 12, 2021

• #1,200

jlunduski said:

Here in the US, The dolphins were paid a little over 13 million a year (250m USD over 18 years) from Hard Rock for the sponsorship agreement. We hired the guy who did that deal, so getting 25-30m a year would be absolutely insane!

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Hard to compare that one, as that stadium is 35 yrs old and not thought highly of.