- May 28, 2013
- 7,367
- 20,244
We do like to take the gloomiest interpretation where possible don’t we?
It may simply be that the club sees its stock continuing to rise, and expects naming rights to go up in value over the next 12 months (or whatever) by more than the earnings/interest savings tha a current deal would generate in the same period.
It may simply be that the club sees its stock continuing to rise, and expects naming rights to go up in value over the next 12 months (or whatever) by more than the earnings/interest savings tha a current deal would generate in the same period.